Wednesday, April 29, 2009

Our Strategic Approach

Our intention is to seek out strategic partnerships in order to show the Filipino martial arts in a high profile in the eyes of the general public. We will be actively be seeking out media coverage wherever possible and we will offer unique opportunities for “co-op” advertising and promotions - not to mention media exposure via our Public Relations Office.

With Strategic Partnerships we are looking to provide opportunities for:

· Television and film participation
· Event marketing opportunities
· Access to domestic & international Instructors & Masters
· Access to international sports events
· Access to Filipino festivals
· Co-op campaigns with our strategic partners
· New products introduction, promotion and test marketing
· National and International recognition

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